About Johnston Company Invitation-only CEO Gatherings
Johnston Company offers peer-to-peer gatherings with dinner. Only presidents and CEOs attend. Jim Johnston sets the tone with relevant discussion questions. Some of the events have kick-off speakers. Some are led by Jim himself. Read more about Jim.
Our event format is comfortable and inviting for CEOs
As a CEO, everyone who comes at you wants something. Not at these events. Nobody is pitching you, working a pet topic, protecting turf, complaining, or putting pressure on you. Everyone around the table is a peer who knows what it is to be in the lonely CEO role.
At Johnston Company CEO gatherings, you can:
- speak candidly while networking with peer CEOs
- enjoy a low risk investment: you attend only for the topics that interest you
- have flexibility combined with a low time commitment
View Comparison Chart: How Johnston Company Events Stack Up to Others in the Industry
Here are a dozen quotes and highlights from participants of a Johnston Co. CEO gathering:
- “Clients seldom know their own costs to do something, yet they “know” what I’m charging is expensive. We try to help them see the reality, including the cost of delay.”
- “50% of our revenue is from repeat customers. Do a good job, call them a couple of times, they buy again.”
- “It’s a fine line between great clients who need help and know it, and lousy clients who are clueless. With clueless clients we have to be very clear about who is going to do what.”
- “We use 20-page proposals, with price on the first page instead of the last. We give a low, medium, and high price, and explain the implications.”
- “Glengarry Glen Ross is the ultimate sales movie-true to life and painful to watch.”
- “Some channels and partners screen the work so as to send you the good stuff-others reliably send you the junk.”
- “We started using Hubspot for search engine optimization and had immediate results.”
- “Our best partner cut off the flow of leads when they perceived us as competing with them. We scrambled and got them back.”
- “The experience we give the client is as important as the quality of our deliverable.”
- “We do fixed price if we really know what we’re doing. Otherwise, we do time & materials.”
- One CEO: “Our best relationships are time and materials.” Another CEO: “Our best relationships are fixed price.”
- “It’s a good thing that it’s so hard to estimate right, stay in scope, match the right people to the work, develop re-usable solutions, and finish on time. If these things were easy, my clients wouldn’t need me.”
For more information about our Invitation-only CEO gatherings: ClaireS@JohnstonCompany.com
